[Pangyo Tech] Kakao Mobility ‘Kakao Navi’ introducing an integrated parking lot search function

– Recommending the best parking lot use just by searching the destination!

Kakao Mobility introduced an integrated ‘Parking lot search’ function that allows one-stop function from parking lot search to recommendation, reservation, and payment with a single destination search on Kakao Navi.

‘Parking lot search’ integrated functions of ‘Directions’ and ‘Parking’, which had separate access routes as individual services. By integrating those two services into one, it automatically recommends up to two optimal parking lots for each category that can be used just by searching for a destination on Kakao Navi without a parking app. From the 30th of last month, it was first introduced and operated at about 150 destination points, including near major subway stations in the metropolitan area, and they are planning to gradually expand the application area in the future.

The recommended lists of the ‘parking lot search’ integrated function are ▲Parking lots that can be reserved for parking tickets ▲Cheap parking lots ▲Public parking lots ▲Parking lots with discounts for visitors, which can be selected through the filter function.

Kakao Mobility analyzed big data from Kakao Navi to introduce an integrated ‘Parking lot search’ function, and selected 150 places where users experience inconvenience due to lack of attached parking lots among the destinations with the highest search volume as priority areas. As a result of examining each location, destinations near subway stations, which are the main means of transportation for citizens, were included, and all 51 stations of the Subway Line 2, the only urban railway loop line in Korea, fall under this category.

Before this function, users have searched for a destination in ‘Kakao Navi’ and then directly compared and analyzed information for each parking lot by searching around the parking lot located at the top, or separately searched, reserved, and paid for a parking lot near the destination in ‘Kakao T Parking’ and then returned to the Kakao Navi and set the destination as the parking lot to get directions. With the introduction of this new function as a starting point, it is expected that the convenience of use will be greatly increased by minimizing the moving entry step for each major service for owners of vehicles and providing a recommendation function at the same time.

In order to strengthen the parking service, which is attracting attention as a complex business hub for future mobility, they will combine services such as valet·car wash·EV charging that can be used while the vehicle is parked. These integrated functions are available in some areas with Kakao Navi. In addition to the EV valet charging service that started pilot operation at Ediya Coffee Lab last September, they are also providing integrated services including ▲ Valet service at COEX, Everland, and Gimpo Airport ▲ Valet and car wash services at 88CC, Fourizon CC, and EastValley

Kyu-jin Ahn, Executive Vice President of Kakao Mobility Business Division, said, “Kakao Mobility plans to support drivers to design an efficient mobile life through linkage with various services and introduction of new functions, as parking lots are attracting attention as a key infrastructure for future mobility. We will continue to make efforts to increase the convenience of using mobility services for car owners by securing enhanced connectivity for each service.”

Meanwhile, Kakao Mobility will also hold a large-scale event for users to commemorate the introduction of this new function. Until the 28th, a 3,000 KRW discount coupon for Kakao T parking will be presented to the first 300,000 people. The coupon is provided immediately when you click the coupon shortcut button in the Notice related to the ‘Parking lot search’ integrated function in the Kakao Navi app.

Source: Pangyo Techno Valley Official Newsroom