[Pangyo Tech] Nexon to start “the next Disney” initiative in earnest

Nexon is drawing attention as it appointed an entertainment industry veteran from Walt Disney and created a related department. The industry believes that Nexon has laid the groundwork to take a step forward as a global entertainment company.

Nexon announced on the 16th that it appointed Nick van Dyk, entertainment industry veteran to chief vice president as well as chief strategy officer (CSO).

Chief vice president Nick van Dyk is expected to oversee global strategic planning, M&A, IP, among others. In particular, he will also oversee “Nexon film & television” a newly-created division of the company focused on expanding the influence of Nexon’s IP including “Dungeon Fighter,” “Maple Story,” “Kart Rider” on the global stage.

Chief vice president Nick van Dyk who served as president of the film and television division of Activision Blizzard Studios from 2014 to 2019 also served ten years at the Walt Disney company as senior vice president of corporate strategy and business development.

Especially he is assessed as having played a key role in Disney’s acquisition of Pixar, Marvel and Lucas film and strategic planning across all of Disney’s businesses.

In November, Nexon appointed Kevin Mayer who served as chief strategy officer (CSO) of the Walt Disney Company to its independent director. Kevin Mayer is a professional who helped Disney purchase Pixar Entertainment, Marvel Studios, Lucas film Ltd. and 21st Century Fox. In particular, in 2018, he played a decisive role in creating new value by launching new services such as Disney Plus, ESPN Plus and Hulu and leading the operation of global channels.

Taking this into account, it is safe to say that the role model of Nexon’s vision is that of Disney. Nexon is expecting the synergy effects that the two people would generate both of whom had an experience of building business strategies at Disney.

In actuality, Disney is well known as a company that CEO of NXC Jungju Kim who founded Nexon most admires. Kim also said, “Disney is the best company in the world which is beloved by parents and children around the world. It would be lucky if I could bear little resemblance to it,” in his book, “Play” which describes his endeavor to found Nexon. Last year, when Kim tried to sell Nexon he voiced opinion to Disney hoping that it would take over Nexon.

Source: Pangyo Techno Valley Official Newsroom

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